The rebranding of BreadLife brings our company to a more modern and suitable even for younger market. We feel the whole brand ideas as well as the brand visualization is well presented, which can be seen from the fresh store ambience. As a Marketing Manager representing my department, we are now fully confident to talk to our target market about the new BreadLife
Former Marketing ManagerBreadLife
Our brand Achilles was constructed at the same time our company was reborn with a new name and new management. Since then, we have been awarded many time as the best performing Indonesian tire company. We have been growing 10th folds and became the fastest growing tire company in the world. The enormous progress represents the trust, loyalty and care our our customers which is established through our brand Achilles. Our new brandmark Achilles reflects the continuous improvement of our technology in producing best quality tires. We build our brand through trust, satisfaction, loyalty which in the end will produce brand evangelists. None of these can be established if we do not uphold our quality that communicates directly to the needs of our customer. For this purpose simply we need a platform to communicate and interact intimately with our customer. That platform is our brand, Achilles. We export our product to more than 75 countries all over the world. Our brand is penetrating the global market. It is an achievable task yet lies many competitors or giants ahead. Our new dynamic, focus, and strong presence are personified into the newly focused designed of Achilles by DM ID. Our friends at DM ID has been instrumental in deciphering our personalities into the new brandmark. The new brandmark of Achilles was globally accepted by our customer all over the world. It represents simply our cutting edge technology in producing tire to be a leader the global market.
Our association with DM ID for our rebranding came as a blessing in disguise. With a scale of company like Bank Muamalat, we required a company that would set us apart from our competitors and DMID helped us achieve exactly that. We were amazed by their international standard professionalism and touched by their personal care and commitment to reposition our brand. No doubt that it is one of the fastest growing companies in Indonesia and deserves every bit of the international recognition it is receiving. Alhamdulillah, all the process that we’ve been through till today, we received a very positive feedback for this rebranding project not just from our internal stakeholders, but from the general public as well. It has been a pleasure working with DM ID and wish them with success in the future.
Former Corporate SecretaryBank Muamalat
A good experience and helpful rebranding exercise of Indosat Ooredoo. The strategy and visual recommendation was very effective and accepted well in the market, and through result survey we can tell that the rebranding program run smoothly. We would be happy to engage more on future project with DM ID
Dept. Company – Wide Brand Guardianship – Div.Comm & Brand GuardianshipIndosat Ooredo
In the process of totally changing our company and brand outlook, DM ID as a partner is really the perfect choice to professionally create our new brand story of PT HIN. The way they discover and communicate the true essence of our company is totally professional and very detail and creative. We are lucky to find such a great branding company like DM ID. We are now very confident in facing the future.
Former CEOPT Hotel Indonesia Natour
In collaboration with DM ID regarding the BPJS Ketenagakerjaan rebranding program, besides being a great learning experience, their experts were entirely professional. The attitudes expressed by the team were both positive and specialized. I believe quality was forged from their knowledge, expertise and experience as gained from handling numerous brands both locally throughout Indonesia and abroad. Throughout this process of working together I certainly felt I had learnt a great deal
Chief of Internal Communication (Jan 2013 - Feb 2015)BPJS Ketenagakerjaan
Our rebranding initiative, supported by passionate team of DM ID, has injected a new life to our new identity while still maintaining our core values to bring peace of mind to millions. DM ID team not only bring their expertise and experience on branding to our rebranding initiative but most importantly their passion on carrying the project enable us to enjoy the process in rejuvenating our core values into the new identity.
Chief Executive OfficerAsuransi Astra
DM ID’s strategy helped to build the people recognition of our brand Corsa in, through the tagline “Ban Motor Tangguh”. We would like to engage more on future projects.
DMID team’s professionalism is unquestionable; being extra creative, supportive and practical are all we need to achieve the giant leap. Keep it up!
Chief Executive OfficerQubicle
It was a good experience went along with DM ID throughout the branding exercise, and we find it helpful that the strategy and visual recommendation translated into public recognition of Bali United’s logo.