A person’s face is the perfect representation of their identity. As a result, a face is always well cared for and looked at for a long time, whether by others, or most often by our selves. A person must know their own face before they can hope others will know and love them. But does your company have a face? And does your company’s face reflect the personal identity of your company? DM ID is the expert in helping to create a company face, so a company in need of self-identification can find and know who it is. I am proud and amazed by their ability.
Former Minister for State-owned EnterprisesThe Republic of Indonesia
DM ID opens up new prespective towards understanding the new meaning of brand and branding. I hope that in the near future, Indomaret is able to absorb the core of the brand essence, so that we can effectively implement it in our daily activities. Thanks and success for DM ID.
Promotion and Brand Development Senior ManagerIndomaret
Spot on and intriquing nationalism essence, short words but impactful upon improving work spirit. A noble philosophy because BJTI PORT indeed is connecting the life of the nation in Port Service sector. Suitable essence to position BJTI PORT as a “pulse” company that plays an important role to the nation. BJTI PORT rebranding project has been wonderfully made by DM ID. Not only the logo, but also everything that has to do with visual systems (e.g logo, icon, etc) are made beautifully and conveying the BJTI PORT identity perfectly. Adopting dynamic philosophy font selection, thoughtful flexible color palette, including logo configuration to maintain our consistency in logo application throughout the entire material. Very good photography and brand applications direction, to ease the implementation. All in all in principal we are very satisfied by DM ID’s rebranding program.
President DirectorBJTI Port
In the process of totally changing our company and brand outlook, DM ID as a partner is really the perfect choice to professionally create our new brand story of PT HIN. The way they discover and communicate the true essence of our company is totally professional and very detail and creative. We are lucky to find such a great branding company like DM ID. We are now very confident in facing the future.
Former CEOPT Hotel Indonesia Natour
Prior to our country transformation, few people want to come and experience our country. Only few people knew where and what to do in Myanmar. Some only knew about previous military government. When our nation decided to change and opens to the world, we feel we need a strong foundation that will establish as a strong and powerful Nation Brand. That is where DMID comes about. After a thoughtful consideration we decided to appoint DMID in creating a message, stories, and powerful identity that will reflect our pride and spirit of Myanmar People. And so they deliver, we launched our Nation Brand in World Economic Forum in Nay Pyi Taw and received positive acclamation. Where we can see the message covered in every international news channel, such as CNN, BBC, Channel News Asia, and so on. Throughout the year, I am satisfied and amazed with the delivery of DM ID in every touch points of our international campaign. Thus I feel, with their work given to us from creating the concept, designing the amazing identity, and consultations, they deserve the international recognition for their works.
Chief InternationalMyanmar Tourism Federation
The word “Re-Branding” seldom associated with a product changing its logo or appearance and hoping that this will boost sales without analyzing why they re-brand. During the “Achilles Radial Re-Branding” project, our organization, PT Multistrada Arah Sarana Tbk, were taken by the DM ID team into a journey of finding the true identity of the Achilles Radial brand by peeling every layer of what the brand stands for. The “Tip of the Iceberg” for Achilles Radial rebrand is the new look, but this project goes deeper by unlocking the Spirits, the DNA and the Essence of the brand. The results is a clear strategic direction of what the brand represent, how we, as organization, need to act and project the brand, and finally a future potential outlook of the Achilles Radial brand for anyone who touches our product, whether it is our shareholder, our employee, our customers and our consumers.
Former Head Global Marketing & Business DevelopmentAchilles Radial
DM ID’s strategy helped to build the people recognition of our brand Corsa in, through the tagline “Ban Motor Tangguh”. We would like to engage more on future projects.
In collaboration with DM ID regarding the BPJS Ketenagakerjaan rebranding program, besides being a great learning experience, their experts were entirely professional. The attitudes expressed by the team were both positive and specialized. I believe quality was forged from their knowledge, expertise and experience as gained from handling numerous brands both locally throughout Indonesia and abroad. Throughout this process of working together I certainly felt I had learnt a great deal
Chief of Internal Communication (Jan 2013 - Feb 2015)BPJS Ketenagakerjaan
The rebranding of BreadLife brings our company to a more modern and suitable even for younger market. We feel the whole brand ideas as well as the brand visualization is well presented, which can be seen from the fresh store ambience. As a Marketing Manager representing my department, we are now fully confident to talk to our target market about the new BreadLife
Former Marketing ManagerBreadLife
A good experience and helpful rebranding exercise of Indosat Ooredoo. The strategy and visual recommendation was very effective and accepted well in the market, and through result survey we can tell that the rebranding program run smoothly. We would be happy to engage more on future project with DM ID
Dept. Company – Wide Brand Guardianship – Div.Comm & Brand GuardianshipIndosat Ooredo