DM ID opens up new prespective towards understanding the new meaning of brand and branding. I hope that in the near future, Indomaret is able to absorb the core of the brand essence, so that we can effectively implement it in our daily activities. Thanks and success for DM ID.
Promotion and Brand Development Senior ManagerIndomaret
Spot on and intriquing nationalism essence, short words but impactful upon improving work spirit. A noble philosophy because BJTI PORT indeed is connecting the life of the nation in Port Service sector. Suitable essence to position BJTI PORT as a “pulse” company that plays an important role to the nation. BJTI PORT rebranding project has been wonderfully made by DM ID. Not only the logo, but also everything that has to do with visual systems (e.g logo, icon, etc) are made beautifully and conveying the BJTI PORT identity perfectly. Adopting dynamic philosophy font selection, thoughtful flexible color palette, including logo configuration to maintain our consistency in logo application throughout the entire material. Very good photography and brand applications direction, to ease the implementation. All in all in principal we are very satisfied by DM ID’s rebranding program.
President DirectorBJTI Port
Our rebranding initiative, supported by passionate team of DM ID, has injected a new life to our new identity while still maintaining our core values to bring peace of mind to millions. DM ID team not only bring their expertise and experience on branding to our rebranding initiative but most importantly their passion on carrying the project enable us to enjoy the process in rejuvenating our core values into the new identity.
Chief Executive OfficerAsuransi Astra
It was a good experience went along with DM ID throughout the branding exercise, and we find it helpful that the strategy and visual recommendation translated into public recognition of Bali United’s logo.
Prior to our country transformation, few people want to come and experience our country. Only few people knew where and what to do in Myanmar. Some only knew about previous military government. When our nation decided to change and opens to the world, we feel we need a strong foundation that will establish as a strong and powerful Nation Brand. That is where DMID comes about. After a thoughtful consideration we decided to appoint DMID in creating a message, stories, and powerful identity that will reflect our pride and spirit of Myanmar People. And so they deliver, we launched our Nation Brand in World Economic Forum in Nay Pyi Taw and received positive acclamation. Where we can see the message covered in every international news channel, such as CNN, BBC, Channel News Asia, and so on. Throughout the year, I am satisfied and amazed with the delivery of DM ID in every touch points of our international campaign. Thus I feel, with their work given to us from creating the concept, designing the amazing identity, and consultations, they deserve the international recognition for their works.
Chief InternationalMyanmar Tourism Federation
In collaboration with DM ID regarding the BPJS Ketenagakerjaan rebranding program, besides being a great learning experience, their experts were entirely professional. The attitudes expressed by the team were both positive and specialized. I believe quality was forged from their knowledge, expertise and experience as gained from handling numerous brands both locally throughout Indonesia and abroad. Throughout this process of working together I certainly felt I had learnt a great deal
Chief of Internal Communication (Jan 2013 - Feb 2015)BPJS Ketenagakerjaan
A good experience and helpful rebranding exercise of Indosat Ooredoo. The strategy and visual recommendation was very effective and accepted well in the market, and through result survey we can tell that the rebranding program run smoothly. We would be happy to engage more on future project with DM ID
Dept. Company – Wide Brand Guardianship – Div.Comm & Brand GuardianshipIndosat Ooredo
A person’s face is the perfect representation of their identity. As a result, a face is always well cared for and looked at for a long time, whether by others, or most often by our selves. A person must know their own face before they can hope others will know and love them. But does your company have a face? And does your company’s face reflect the personal identity of your company? DM ID is the expert in helping to create a company face, so a company in need of self-identification can find and know who it is. I am proud and amazed by their ability.
Former Minister for State-owned EnterprisesThe Republic of Indonesia
The word “Re-Branding” seldom associated with a product changing its logo or appearance and hoping that this will boost sales without analyzing why they re-brand. During the “Achilles Radial Re-Branding” project, our organization, PT Multistrada Arah Sarana Tbk, were taken by the DM ID team into a journey of finding the true identity of the Achilles Radial brand by peeling every layer of what the brand stands for. The “Tip of the Iceberg” for Achilles Radial rebrand is the new look, but this project goes deeper by unlocking the Spirits, the DNA and the Essence of the brand. The results is a clear strategic direction of what the brand represent, how we, as organization, need to act and project the brand, and finally a future potential outlook of the Achilles Radial brand for anyone who touches our product, whether it is our shareholder, our employee, our customers and our consumers.
Former Head Global Marketing & Business DevelopmentAchilles Radial
DMID team’s professionalism is unquestionable; being extra creative, supportive and practical are all we need to achieve the giant leap. Keep it up!
Chief Executive OfficerQubicle